Kaitlin Archambault, Founder & Principal

Kaitlin Archambault is a designer, creative director, and communications strategist with a decade of experience growing and leading creative teams. She started her career in public media, branding and growing the reach and funding of NPR and PBS programs as a part of The Futuro Media Group. In 2013, she went on to found Brooklyn-based creative studio Incendiary Designs, which has built and grown nonprofit and social good brands on 5 continents.

With experiences that range from designing institutional-grade financial services platforms to leading global organizations through complex rebrands, Kaitlin recognizes that a truly design-driven approach takes into account issues of governance, compliance, and ethics. These days, she spends much of her time at the intersection between user experience and behavioral economics to ensure that emerging technologies—like blockchain and artificial intelligence—are thoughtfully constructed for the greater good.

A passionate change agent who joined her first board at age 9, Kaitlin has worked to advance education policy and grown thought leadership programs for placement in outlets like the New York Times, the Washington Post, and The Hill. Her background is in public art and grassroots movement building: she was part of the initial press push and benefit campaign around the imprisonment of Russian punk band Pussy Riot, and has taught art therapy at the women’s jail on Riker’s Island.